Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreUpcoming Webinar: Drive Sales Transformation With Content Concierges
On September 3rd at 11 a.m. CST, Mediafly will be hosting a free webinar featuring Peter O’Neill, Vice President & Research Director of Forrester. Peter will discuss how salespeople should use and deliver marketing content to bridge the last mile of the sales process, and how marketers can optimize that content. We’d like to set
Continue Reading...Mediafly Webinar Speaker Highlight: Forrester Vice President & Research Director, Peter O’Neill
On September 3rd, Mediafly will be hosting a webinar you won’t want to miss, with a speaker you won’t forget! This webinar, White Glove Delivery of Your Sales Content to Bridge the Last Mile, will equip you with the knowledge you need to create personalized sales content, along with giving you insight into how marketing
Continue Reading...Mobile Innovation: How Mature Are You?
Mobility has completely transformed our daily interactions. We now operate in a world that expects to get exactly what they want in immediate context and moments of need. Forrester refers to this way of thinking as “the mobile mind shift.” With this shift comes opportunity for the enterprise. An opportunity to leverage mobile innovation to
Continue Reading...Creating Alignment Between Marketing and Sales
The shift from traditional methods of marketing to a more subtle inbound approach has left many organizations searching for entirely new strategies in order to capture a customer’s attention. As part of this new approach, marketing teams are being re-oriented to think more like content creators. Their job is not to sell directly to potential customers,
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