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Categories:Blog

From Static Sales Pitch to Interactive Sales Engagement

Sales engagements have transformed from one-way presentations to two-way interactions. Why? B2B buyers have changed their approach to buying products, services, and technology. They engage with sales reps later in the buying process and have higher expectations for what they will take away from sales conversations. With less time in front of buyers, sellers need

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Categories:Blog

Syncing Sales with Marketing and Customer Success

Mediafly is excited to be the exclusive annual sales enablement partner to Sales Assembly, a Chicago-based community bringing leaders from local technology companies together to build effective, efficient and profitable sales organizations. Sales Assembly’s first annual Summit took place on June 6th, 2018 and showcased revenue leaders from the most prominent and fastest growing tech

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Categories:Blog

Maximize CPG Sales with the Power of Mediafly and SAP Customer Experience

The modern B2B buyer has changed the way they approach the buying process and interact with salespeople. As buyers enter the sales process later and with more information at their disposal, sellers struggle to keep up with their high expectations. To truly connect with this new breed of buyer, sellers must deliver real-time insights about

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Categories:Blog

Top 3 Challenges Solved by Sales Enablement

Within every sales organization, regardless of industry or size, you’ll find common challenges impeding the productivity and effectiveness of sales processes. With a sales enablement solution, these challenges can be minimized or eliminated to produce a highly successful organization. At Mediafly, we call the evolution of your sales organization, made possible by sales enablement, Evolved

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Categories:Blog

How Artificial Intelligence Elevates Sales Engagement

Using Technology to Better Serve Your Buyers Irrelevant content is not an option. We know this because of the power of data, which revealed that 65% of B2B buyers are likely to switch brands if they perceive they’ve been treated generically1. Relying on data, rather than gut instinct alone, can mean the difference between a

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Categories:Blog | Culture

Mediafly Named on Inc.’s Best Workplaces of 2018

Inc. surveyed thousands of employees for their third annual Best Workplaces survey and scored Mediafly 94.22 out of 100 for fostering a workplace where employees willingly go above and beyond in their work, advocate for the organization, and intend to stay with the company as it continues to grow and innovate. Here at Mediafly, we

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Categories:Blog

The GDPR is here…and Mediafly is ready!

GDPR law goes into effect on May 25, 2018. Mediafly is prepared for the changes and has taken action to further protect our customers’ data and comply with requests for privacy. Mediafly is committed to implementing policies that ensure data will be protected and align with industry standards. What is the GDPR? The General Data

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Categories:Blog

What is Sales Enablement?

The sales enablement space continues to pick up speed with CSO Insights reporting an 81% increase in companies implementing sales enablement programs, titles, and functions from 2016 to 2017. While that number is expected to continue growing, many organizations still don’t understand the return on investment in sales enablement. Carson Conant, Founder and CEO of

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Categories:Blog

Interactive Presentations: A Piece of the Sales Enablement Equation

Today’s modern B2B buyer is entering the sales process later and with more knowledge about product capabilities and competitive differences than ever before. A salesperson’s job has evolved from educating buyers on products to showing how a product or solution can deliver value to the buyer’s business or solve the buyer’s business challenge.

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Categories:Blog

3 Reasons Why Consolidation is Beneficial for the Sales Enablement Industry

As the sales enablement space becomes more competitive, acquisitions and consolidations will become more pertinent in the industry. Given Seismic’s recent acquisition of SAVO, Mediafly CEO, Carson Conant, provided insight into what this means for the marketplace and explained why focusing on opportunities for differentiation, growth and customer success is crucial. “Seismic’s acquisition of SAVO

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