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5 Must-Dos For A Killer 2020 Sales Enablement Strategy

With over 7,400 jobs with ‘Sales Enablement’ in the title posted on Linkedin today, it’s safe to say the...

Kondo Your Content: How to “Spark joy” with impactful sales content that drives revenue

Whether you’ve read her book “The Life-Changing Magic of Tidying Up,” or binged her Netflix series, you’ve likely heard...

Why We’re Thankful to Work at Mediafly

Our Thanksgiving dinner just got a whole lot bigger. Acquiring two companies (Alinean in October 2018 and iPresent in...

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5 Must-Dos For A Killer 2020 Sales Enablement Strategy

By Jodi Cachey |

December 10, 2019

With over 7,400 jobs with ‘Sales Enablement’ in the title posted on Linkedin today, it’s safe to say the majority of companies understand the need to evolve their sales practices to meet growing buyer expectations. But for many companies, the sales enablement journey is entirely new territory. How do you ensure you’re leveraging sales enablement

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Kondo Your Content: How to “Spark joy” with impactful sales content that drives revenue

By Tom Pisello |

December 4, 2019

Whether you’ve read her book “The Life-Changing Magic of Tidying Up,” or binged her Netflix series, you’ve likely heard of the tidy titan Marie Kondo. Through compassionate coaxing, Kondo takes those with a tendency to cling to material items on a journey to identify items that “spark joy,” and honor, then let go of what

Categories:Blog

Why We’re Thankful to Work at Mediafly

By Meghan Ganzer |

November 26, 2019

Our Thanksgiving dinner just got a whole lot bigger. Acquiring two companies (Alinean in October 2018 and iPresent in September 2019) has created more seats at the Mediafly table. A lot has changed, and yet, a lot has stayed the same. This year, we’re thankful to see the new faces, new solutions, new ideas, new

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Sales Training vs. Sales Readiness: Making the Case for Just-in-Time Learning

By Meghan Ganzer |

November 19, 2019

Why do some sellers have more success than others? Luck? Drive? Territory? A seller’s success comes down to their ability to adapt in the moment to drive value for the buyer. To do this, sellers must have the proper knowledge, skills and awareness to conduct the right conversations at the right time. So how can

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How Dr Falk Pharma UK helped its sales reps have better sales conversations – and how you can get started doing the same today

By Josh Dhaliwal |

November 13, 2019

In our initial conversations with prospective customers, we always seem to hear the same pains: “Our content is difficult to manage with assets scattered across different portals or distributed via email.” “Our sales reps are unable to tailor sales conversations to individual buyers, and it’s costing us deals.” “We have no way to know what

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Why Your Sales Enablement Solution Should Include Algorithmic-Guided Selling

By Tom Pisello |

November 5, 2019

In the seller/buyer relationship, most people might say that the seller is the one working the hardest. They’re tasked with sourcing the prospect, asking qualifying questions, exerting persuasive efforts to stand out from competitors, following up, and more. But in reality, buyers have to work pretty hard these days, too. Embarking on a search for

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16 Sales Enablement Statistics That’ll Make You Want To Try It

By Meghan Ganzer |

October 29, 2019

Your company was built around a mission: Change the world. Inspire healthy choices. Build safer products. Make life easier. But how do you get there? Hire the best talent? Yes. Drive innovative ways of thinking? Sure. Market yourself to the right buyer at the right time? Of course. While there’s a million little (yet, big)

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How to Use Sales Enablement to Ensure Your Next New Product Launch Isn’t a Total Failure

By Megan Paszczykowski |

October 22, 2019

The biggest barrier to success for a new product launch is lack of preparation (HBR). Regardless of how prolific companies are in ideation, design and new product development, up to 40% of new products still fail (New Product Success). Whether you’re introducing a product to an existing line or breaking into a new market, you’re

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When You Rely on Traditional Sales Content, the Party’s Over
How to move your sales interaction from exhibition to engagement

By Tom Pisello |

October 15, 2019

What makes for a great party? In a recent blog, we likened a sales interaction to a party. Not only do the elements of a party matter, but the quality of those elements matters even more: the food, the music, the environment, and the conversation. We described how a party that has these elements, but

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Sales Enablement For All: How To Model Your Sales Strategy Off Of The Only Predator With a 95% Success Rate

By Carson Conant |

October 8, 2019

In celebration of our recent acquisition of sales enablement provider iPresent Ltd., our fearless leader Carson Conant is taking over the blog for a three-week series on the importance of sales enablement, the misconceptions you shouldn’t buy into, and the reasons we at Mediafly believe in making sales enablement accessible for all sales teams, regardless

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