Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreB2B Sales Must Evolve in Order to Survive
A shocking statistic was recently revealed in a study by Forrester Research. In the report, “Death of a B2B Salesman,” Forrester predicted that by 2020, 1 million U.S. B2B salespeople will lose their jobs to self-service e-commerce. Now, before you start scouring the Internet for a new job, B2B salespeople should hear this: Your jobs are not
Continue Reading...Mobile Innovation: How Mature Are You?
Mobility has completely transformed our daily interactions. We now operate in a world that expects to get exactly what they want in immediate context and moments of need. Forrester refers to this way of thinking as “the mobile mind shift.” With this shift comes opportunity for the enterprise. An opportunity to leverage mobile innovation to
Continue Reading...The Evolution of Mobile: How Apple Gave the Finger to Traditional Software
Mediafly has often been branded as a “mobility” company. We, too, often use that term to describe ourselves. However, the more I think about it, the more I realize that mobility is not really the revolution that sparked our success and the innovation we have brought to industry-leading companies. It was actually…the finger! And no,
Continue Reading...How Enterprise Mobility Improves Work Culture and Feeds Innovation
Enterprise mobility offers many benefits, such as increased efficiency and security, reduced costs, and the ability to gain a competitive advantage. However, two additional benefits that are not discussed as often are the improvements on work culture as well as employee collaboration and innovation. These benefits of enterprise mobility are highlighted in the article, “How
Continue Reading...4 Ways to Cater Mobile Sales Content to Every Unique Sales Situation
Here at Mediafly, we understand how important it is to differentiate your sales pitch. Presenting with the same slide-after-slide presentation for every single prospect isn’t as effective as having an engaging, interactive conversation. Each sales conversation is unique for each prospect, so shouldn’t the sales content be unique as well? Peter Mollins of KnowledgeTree agrees
Continue Reading...Content Management Elevated by the Growth of the Third Platform
This new technology transformation we are currently experiencing is what some are calling the third tier of the IT platform. The first tier is the mainframe computer, the second is the personal computer, and the third—the next phase of IT—is the cloud, social networks, Big Data analytics, and mobility according to TechnologyFirst.org. You can think
Continue Reading...Enterprise Mobility: The Next Billion Dollar Industry
Yes, you read that right—“billion” with a “B.” While you may think that enterprise mobility has officially arrived, that might not be true for every industry sector. It’s clear that many businesses understand that mobility is a trend they can’t afford to ignore, but as Kevin Spain pointed out in a recent TechCrunch article, The
Continue Reading...Improving Sales Productivity with Mediafly
One of the biggest challenges salespeople face is how to drive more revenue while managing day-to-day administrative tasks. Between cold-calling, prepping for your next meeting and pulling together a presentation, it’s not always easy to remain laser-focused on closing your next deal. The fact of the matter is, when you’re bogged down with administrative work,
Continue Reading...The 10 Biggest Sales Mistakes You May Be Making
In the constantly-evolving business world we live in today, it’s easy for sales representatives to get overwhelmed and forget the important aspects of a truly effective sales pitch. Grant Cardone, of Cardone Enterprises, shared with Entrepreneur what he says are the 10 biggest mistakes in sales. Here are Cardone’s 10 selling principles that most salespeople
Continue Reading...Learn the Importance of Celebrating Customer Success
Celebrating customer success, and your businesses’ little wins, will help your company lead to even greater success in the future.
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