Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
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Can you Rise Above the Noise, When You Sound Like Everyone Else?
Spoiler Alert: You won’t unless you leverage a Business Value approach Guest article by: Steve Siegel (Product Marketing expert, former Clumio, ServiceNow, EMC, and Nokia) As a marketer, you’ve likely learned to live by the mantra – “Let’s shout above the noise.” For the last several years, I’ve led product marketing in fast-moving, highly competitive
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3 PowerPoint Mistakes Sellers and Marketers Should Avoid at All Costs
As more sales organizations make the switch from in-person to digital selling, the gap between what buyers expect and the experience sellers deliver is growing. But in a Zoom economy where one in three people admits to falling asleep during a PowerPoint presentation, is it possible to close the gap? It is if you create,
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Reaching and Engaging Customers in a Distanced Selling Environment w/ Colleen Francis (Engage Selling Solutions)
Cold calling is dead, this according to Colleen Francis, a #1 LinkedIn Sales Influencer, renowned author and sales consultant. In this interview, we explored just how much prospecting has changed post-crisis, and what your sellers need to do in order to have better reach-outs, engagements and performance. She had so much to share. Here are
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Hire Smarter to Sell More: C. Lee Smith, Author / CEO of SalesFuel
If you get your new sales hire right it can mean great things for hitting your growth targets. But get it wrong, or worse, hire a toxic troublemaker, and the costs can be over a million for each error. So, how do you make sure you are only hiring the best for your organization and
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The Value of Value: Tom Pisello, the ROI Guy on the Sales Excellence Podcast
I was honored to be a guest on the Sales Excellence Podcast a few weeks back… Check out this episode where Tim Brömme, Jan-Erik Jank, and Tom discuss three good reasons to consider ROIs more closely, and much, much more! Click here for the full episode: The Value of Value https://www.linkedin.com/posts/sales-excellence-podcast_rois-b2bsales-presales-activity-6762354875738144768-rwXH/ #b2bsales #presales #presalescollective
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EVOLVERS Virtual Meet – Up
Value Acceleration: Engineering Growth in 2021 When you put together a value program, is there an art to getting it right, or a science that can accelerate your value engineering and consulting practice to success? A roadmap, perhaps, that you can follow from those who have been there and done that already? We’re calling upon
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Why G2 Named Mediafly a Leader in Its Grid® Report for Sales Enablement | Winter 2021
G2 releases quarterly Grid Reports to highlight the top-rated solutions in the tech industry, chosen by the source that matters most – tech customers. We’re thrilled to be a Leader in the Winter 2021 reports for Sales Enablement and a High Performer in the Winter 2021 Reports for Presentation Software and Digital Asset Management. 2021
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5 Ways to Improve Customer Engagement
A quick Google search for ‘how to improve customer engagement’ yields nearly 500 million results. Not surprising if you consider how tough it has become to attract, retain and grow customer accounts. B2B companies need to improve customer engagement as customers rethink their investment priorities, consolidate vendors, and freeze their spending. That is according to post-crisis
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EVOLVERs Spotlight: The Business Value of Extreme’s Cloud Solution
Extreme Networks needed to help prospects quickly understand the business value of their cloud solutions. Mediafly helped Extreme Networks create and deliver a web-based value assessment. Customers use the tool to determine potential increased IT efficiency, reduced downtime, improved reporting and improved security from Extreme Networks. In just a few minutes using the tool, the
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StartupHypeman: When Value is Hard to Quantify!
I was so pleased to have been a guest on StartupHypeman’s Podcast recently, discussing the topic: When Value is Hard to Quantify! We discussed what to expect and how to respond if what you sell doesn’t have a clear ROI, and much more! Click the link to hear the full episode! https://www.startuphypeman.com/articles/quantifying-value-when-value-is-hard-to-quantify-with-mediafly-chief-evangelist-tom-pisello #salesenablement #valueselling #qauntifyyourvalue
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