Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreFeatured
Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read more
5 Engaging Ways to Use Interactive Content to Boost Leads And Drive Conversions
We all know the phrase ‘content is king’, but what kind of content? If it’s for bringing in new leads and driving conversions then you want interactive content. No matter what services or products you sell, from personalized greetings cards to workforce management software, here are some ways to make interactivity work for you. 1.
Continue Reading...
How to Engage Tech Buyers and Avoid the Content Gap
It is more challenging than ever to engage tech buyers. Why? Today’s technology buyers struggle to make purchase decisions because they have to gain consensus from a larger, more diverse group of stakeholders, often including cross-functional COVID committees. According to Gartner, “Due to the complexities of the buying cycle, ensuring that buyers have access to
Continue Reading...
On-Demand: Don’t Waste a Crisis: The Time is Now for Transformation
How much are leading companies accelerating their sales enablement programs and what are they launching to outperform in this digital and remote selling environment? Checkout this on-demand session from our EVOLVE 2020 event with host Andrew Miehl (Chief Customer Officer for Mediafly) as he interviews leaders Eric Spenske, VP Marketing for Givaudan and Maggie Farnik,
Continue Reading...
EVOLVERS Spotlight: HPE Proliant Business Value Calculator
When HPE sells it’s Proliant server solutions, it’s easy to talk about performance and features, but not always easy to articulate the business value that customers can obtain with upgrading to the latest solutions. HPE wanted to improve the ability to not just better communicate, but quantify potential business value improvements to prospects from Proliant
Continue Reading...
A Fireside Chat with Mediafly’s Founder & CEO: Carson Conant Discusses Mediafly’s Unparalleled Momentum in the Sales Content Solutions Market
Mediafly was recently named a ‘Strong Performer’ in the 2020 Forrester Wave: Sales Content Solutions report. While this is exciting news, what’s even more exciting is that Mediafly had the biggest movement of any provider included. In this week’s video blog, I chat with Carson Conant, Mediafly’s Founder and CEO, to get his thoughts on
Continue Reading...
EVOLVERS Spotlight: IBM Services for Managed Oracle Solutions Cost-Benefit Estimator
IBM Services wanted to help their customers understand the potential cost savings and business value benefits of moving their Oracle workloads to the Cloud. IBM leveraged their two decade relationship with Mediafly (Alinean) to build the cost-benefit model and turn this financial justification spreadsheet into a dynamic interactive tool. Available from IBM.com, the Cost-Benefit Estimator
Continue Reading...
Tom Pisello Inducted into the Sales Hall of Fame
The Evolved Selling Institute is proud to announce that founder Tom Pisello, “the ROI Guy”, has been inducted into the Sales Hall of Fame. He joins incredible sales leaders, authors and analysts, and is excited and humbled to join such an incredibly distinguished group: https://www.badgermapping.com/hall-of-fame/thomas-pisello-sales-hall-of-fame/ #b2b #sales #thoughtleaders #salesoptimization #salestransformation #ROI #evolvedselling #engagementexperience #salesenablement #valueselling
Continue Reading...
Sales and Marketing Magazine: How to Incorporate Value-Based or ROI Selling for Business Growth
Due to the current crisis, sales reps are facing a new set of challenges due to the economic uncertainty. A recent LinkedIn survey of more than 500 sales professionals indicates: 51% of customers are experiencing budget cuts. 45% of specific industries they sell into are at a standstill. 42% saw turnover or layoffs at their
Continue Reading...
EVOLVERS Spotlight: FedEx Office & Parcel Operational Peer Comparison
FedEx wanted to provide their customers with a quick and easy way to assess their current print and parcel operations, in order to identify potential improvements and guide them to the right FedEx Office solutions. Customers can access the tool from FedEx’s Office and Parcel website. Entering a few data points, the tool displays and
Continue Reading...
EVOLVERS Spotlight: Dell Rugged PC TCO Calculator
With a rugged chassis, global delivery, enterprise services and support, and industry-leading systems management and security solutions, Dell’s Rugged PCs are purpose-built for mission-critical applications. But how do you convince customers that the higher price is worth it? You educate the buyer about the cost of outages and downtime, and you financially justify the additional
Continue Reading...