Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
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Forrester: 2022 B2B trends sales executives don’t want to miss
Key trends in sales, content and value enablement and revenue Intelligence As you put 2021 behind you and look forward to the New Year, it’s important to understand the latest insights and key trends to set the right strategy. To help, Tom Pisello, the ROI Guy, had the opportunity to interview Rick Bradberry, a Forrester
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Guest Podcast: How ROI Can Help Bridge the Buyer Expectation and Seller Performance Gap
Buyers Need ROI Help making Value Selling / Enablement a Selling Requirement It’s a weird world where both a buyer and seller are frustrated with the same sales process. Research tells us that 45% of buyers say sellers are unable to demonstrate an understanding of their business, 34% fail to apply their solution to their
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