Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreEven if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreIn today’s dynamic and volatile business landscape, optimizing sales, marketing, and post-sales teams to drive revenue is crucial for success. Traditional sales enablement, which focuses on one team, is no longer sufficient. Forrester recently made the switch from sales enablement to revenue enablement, stating “The term ‘sales enablement’ is no longer an effective description of how
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