Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreEven if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreI have no authority to do this, but I’m making a pronouncement: value has overtaken benefits as the heart of digital marketing strategy. You might respond to this in several ways. 100% agree. Really? That’s not my experience. Aren’t benefits and value the same thing? I’m going to high-five the first response and hope to
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