Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreEven if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreFive value-based selling experts detail how they’re overcoming today’s unique sales challenges, scaling and accelerating their value programs, and shaping value enablement at their organizations in the most challenging selling environment we’ve ever seen in our latest roundtable discussion. Today, B2B purchase decisions are plagued by cross-functional buying committees, CF”No” scrutiny, and zero-based budgeting. That
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