Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreEven if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreConsumer expectations are changing every minute. But for most consumer product companies, two goals are ever-present: sales growth and productivity. We spoke with Sebastine Augustine, vice president of Retail Execution at SAP, to get a pulse on current priorities for CPG manufacturers. “Competition never stops in retail,” said Augustine. “To keep sales growing and make
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