Posts from: "April2016"

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ABCD: Inbound Sales Kills “Always Be Closing”

“A-B-C,” Alec Baldwin’s character shouts at his bullpen of salesmen in Glengarry Glen Ross. “A-Always, B-Be, C-Closing. Always Be Closing. ALWAYS BE CLOSING.” The prospects: irrelevant. Their needs: irrelevant. Anything besides closing: irrelevant. While his character may have been an exaggeration of the worst tendencies of the “closer”—the type of salesperson who will do anything

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