New sales coaching solution unifies sales enablement platform with training software to help leading companies achieve Evolved SellingTM
CHICAGO — January 16, 2019 — Mediafly, a sales enablement platform that enhances how sales organizations engage buyers, today announces Mediafly Readiness in partnership with Lessonly. By partnering with Lessonly, the leader in learning automation software, Mediafly users access one central location for training, marketing materials, interactive personalized selling tools, meeting tracking, sales coaching and more. Through its partner-first approach, Mediafly strengthens its ability to provide customers with best-in-class solutions that empower sellers and marketers and drive business results.
According to recent reports, 72 percent of buyers expect sellers to personalize every sales engagement. With buyers demanding and expecting more from brands, sellers face the significant challenge of keeping up with the evolving buyer. As a result, sales training is now ranked as the top sales enablement service for 2019, according to CSO Insights 4th annual Sales Enablement Optimization study.
Unlike traditional Learning Management System (LMS) platforms that serve more as a compliance function for certification rather than a true learning experience, Mediafly Readiness boosts team’s confidence with powerful, simple learning and real-life practice scenarios so that sales reps can rehearse sales pitches, practice handling objections, and get helpful feedback from trainers or managers.
“Launching Mediafly Readiness furthers our focus and dedication to providing our users with the tools they need to deliver an Evolved Selling™ experience,” said Carson Conant, CEO and founder of Mediafly. “The Inspired, Informed, Interactive and Intelligent pillars of Evolved Selling is revolutionizing how companies sell; Mediafly Readiness, reinforces best practices, gives management clarity on team competency and the ensures performance is on par with the great content and intuitive technology sellers are armed with.”
Mediafly Readiness helps LMS leaders facilitate training and coaching lessons on any topic in a user-targeted and searchable learning library, organize/customize lessons, keep training manageable with clear deadlines, track results, and improve the users’ ability to coach employees at scale with video and screen share recordings. By integrating Mediafly Readiness, sellers are equipped with the tools and information they need to sell efficiently and effectively in real-time.
“Our goal is to develop impactful learning and practice solutions for sales teams around the world,” said Conner Burt, President of Lessonly. “Powering Mediafly Readiness with our sales training software is a natural fit. Together, we can help sales reps become more confident, close more deals, and do better work, directly in line with the sales presentation tool they already know and trust.”
This announcement follows Mediafly’s acquisition of Alinean, Inc. in October of 2018. For more information on Mediafly Readiness Powered by Lessonly, visit www.mediafly.com/readiness.
Mediafly is a mobile sales enablement solution that enhances how brands engage prospective buyers. By using Mediafly’s technology, marketing and sales teams at companies including PepsiCo, Disney, GE Healthcare, MillerCoors and Charles Schwab, are able to deliver custom, dynamic sales presentations quickly and efficiently, engaging customers with insights that are relevant to them. Mediafly’s Evolved Selling™ solution enables sellers to be more flexible, insightful and interactive in their sales interactions, resulting in increased sales and stronger customer relationships. Mediafly has been named to the Inc. 5000 list of fastest growing companies for four years consecutively in addition to being named Inc.’s Best Places to Work of 2018. Visit Mediafly.com or follow @Mediafly for more information.
Lessonly is powerfully simple training software that helps teams learn, practice, and Do Better Work. Lessonly is used by over 2 million learners at more than 600 leading companies including Trunk Club, Ibotta, U.S. Cellular, and Zendesk to share knowledge, develop skills, and reinforce best practices. The result is faster onboarding, higher NPS scores, more closed deals, and superior customer experience. Learn more at lessonly.com.
BLASTmedia for Mediafly
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