Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreEnterprises Are Misusing Mobile Apps
I just read a fantastic little article by the brilliant Kevin Benedict on “Misusing Mobile Apps in the Enterprise.” (Note: If you are interested in enterprise mobility, I suggest you add him to your reading list.) As an advocate for broader adoption of mobility solutions within the enterprise, I stopped to read this article even
Continue Reading...Hybrid Apps Win
DHH, Founder and CTO at Basecamp, wrote an excellent post describing the “hybrid sweet spot” approach that they have taken with mobile versions of Basecamp. He describes the tradeoffs between performance and developer productivity, and the productivity benefits that they have seen in their latest generation of the Basecamp app by going 90% web/10% native. This approach would not
Continue Reading...Introducing the Mediafly Interactives Platform (Q1 2014)
We are proud to introduce the Mediafly Interactives Platform. Interactives are a feature of our iOS, Android, and Windows 8 device apps (and soon, our web Viewer platform) that enables easy, secure development and deployment of content-focused custom themes and interactive presentations within our customers’ apps. The concept of native + web hybrid mobile apps
Continue Reading...Making the Most of Mobile App Management: Keep It Strategic, Simple And Secure
This past weekend I decided to clean up my apartment. To be honest, it probably needed to be done three weeks ago. But I mean Breaking Bad isn’t going to catch up on itself, right? I finally set my mind to cleaning up. When finished, I felt accomplished and I could finally see my floor
Continue Reading...Mediafly Best Practice Series: “Tailor As You Talk” with Ariba/SAP
Over the next few months, in partnership with our customers, Mediafly will be profiling certain uses of Mediafly that represent best practices in certain areas of mobile enablement. For this first installment, we are highlighting Ariba (an SAP company) and how they have used Mediafly to evolve the way their sales reps have conversations with
Continue Reading...3 Great Mobile Productivity Apps
There’s a saying that goes, “A ship is only as good as its crew.” Which is true – you could have a fantastic Black Pearl-esque ship, but without a stellar crew to man the deck, it’s useless. The same can be said for your mobile device(s). With enterprise mobility strategies and BYOD friendly IT policies,
Continue Reading...Negative Impacts of iOS 7 on Enterprise Apps
Apple is radically changing iOS 7’s user interface and experience. While the verdict is still out whether this represents a major step forward for iOS, it represents a dramatic step backward for companies that have dozens to hundreds of apps built by third parties development firms. The simplified user interface means that a lot of things that were
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