Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreTrends Transforming Enterprise IT
The IT departments of many companies can arguably be considered the face of technology. They’re the ones who are most familiar with the various gadgets and systems that are constantly being released and updated, both inside and outside of the enterprise. That being said, it’s no surprise that the function of IT is undergoing rapid
Continue Reading...Top 3 No-Nos for B2B Digital Marketers
We’re three months into what has already proven to be a very busy year for marketing professionals. As social media advertising costs increase, technology continues to evolve at an alarming rate. The ways in which users interact with digital products and services are all models that call for aggressive and creative marketing solutions. In the
Continue Reading...The Costs of Not Mobilizing Your Enterprise
I think we all know the feeling. You’re tired on a Saturday evening, your friends are begging you to come out with them, but you reluctantly decline. The next day they’re all talking about how awesome it was, and how Bono showed up and bought everyone a shot and a pair of sunglasses, or you
Continue Reading...Study: Tablets Becoming Favored Device for Writing Email
eMarketer recently highlighted an interesting behavioral trend among tablet users. Based upon a study of 4,400 iPad users in the US, conducted by Perion, tablets have now evolved into a favorite device not only for reading, but also for writing emails. Tablets have long been touted as great ways to consume content, while many have
Continue Reading...iBooks for the Enterprise
iBooks are a wonderful addition to the iPad. Available since 2010, they provide a rich, immersive experience for readers. The experience is so good that some companies create iBooks for their sales teams, to be used for sales presentations, training materials, corporate communication, marketing, or other reasons. However, there are many challenges with using iBooks
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