Egnyte Increases Win Rate With Mediafly ValueStory®
120%
Increase in win rateInformation Technology & Services | California | 600+ employees
Marketing Tool
Content Management Maturity Assessment Tool
Business Value Assessment Tool
The Challenge
Egnyte is a software company that provides a cloud platform for business data. They needed an intuitive and easy way to prove business value and scale the value selling program.
• Selling to technically-minded buyers had made it easy for Egnyte’s sellers to fall into the habit of pitching technical capabilities.
• Difficult for buyers to quantify the business value of Egnyte to other key stakeholders across the business.
The Solution
Egnyte opted to apply Mediafly’s Value Enablement Lifecycle to help them quantify their value.
Increased average win rate by 120% for a 30% to 66%
Increased average deal size
(as result of win rate)
Increased engagement within internal sales team
It became apparent right away that win rates were massively impacted. In last year's Q2, we saw our highest ever value tool impact win rates by 120%.
Aaron Froberg, Senior Director of Value Acceleration
The Results
Egnyte saw impressive results using Mediafly’s ValueStory® such as:
Better engaged sellers
More strategic long term partnerships
Better able to meet the needs of the buyer
Awards & Accolades
