Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreAs buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreEven if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreThe Sales Enablement space continues to pick up speed, and for good reason. According to a Forrester Consulting study, commissioned by Mediafly, companies that implement an interactive Sales Enablement platform accelerate deal closure by up to 43% and drive company growth by up to 60%1. Planning to incorporate a Sales Enablement technology into your overall
Continue Reading...Within every sales organization, regardless of industry or size, you’ll find common challenges impeding the productivity and effectiveness of sales processes. With a sales enablement solution, these challenges can be minimized or eliminated to produce a highly successful organization. At Mediafly, we call the evolution of your sales organization, made possible by sales enablement, Evolved
Continue Reading...Today’s B2B buyers are changing their behaviors, and as a result, the traditional sales process is no longer traditional. With increased access to information about products, industry knowledge and competitive intel, buyers have more power when entering into the sales process. The additional resources buyers have at their fingertips allows them to conduct their own
Continue Reading...With the use of mobile devices dominating as the preferred content delivery mechanism –the struggle with information overload is superseded by the struggle to access what you want, when you want. When you’re consuming content for personal interests it’s one thing but in the B2B world, specifically in sales, the consequence of using outdated content is severe. It
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