Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
Read moreFeatured
Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read more
How Sales Reps Get Value From CRM: Integration
This is part 4 of our series on various sales solutions and how those solutions impact the sales reps who use them. Part 1 defined all of the different tools that salespeople may encounter as a part of their technology resources. Part 2 looked at how salespeople can (and can’t) use content management systems
Continue Reading...CRM: Great Sales Management, Bad Sales Enablement
This is part 3 of our series on various sales solutions and what those solutions mean to the sales reps who use them. Part 1 defined all of the different solutions that salespeople may encounter as a part of their technology resources. Part 2 looked at how salespeople can (and can’t) use content management systems
Continue Reading...Content Management and Sales Are Like Oil and Water
This is part 2 of our series on various sales solutions and what those solutions mean to the sales reps who use them. Part 1 defined all of the different solutions that salespeople may encounter as a part of their technology resources. In my last blog, I defined Content Management Systems (CMS) as solutions that
Continue Reading...Defining the B2B Sales Tech Stack
Modern sales reps have access to a lot of tools. But often times us sales reps must use tools that aren’t necessarily made to do our job better or to sell more business. Many of these resources help with various pieces of the sales cycle, but very often they’re hard to use and not entirely
Continue Reading...First Impressions: How to Prevent Sales Meeting Mishaps – Part 2
Recently, we discussed common sales meeting mishaps and how to handle pre-presentation disasters. In this blog, we’ll focus on the first impression and how you can prevent those disasters from happening. Ever wish you could go back and completely re-do a sales presentation? Like most sales professionals, you’ve probably experienced a bumpy sales meeting or
Continue Reading...When Technology Goes Wrong: How to Handle Sales Meeting Mishaps
Securing a face-to-face meeting with a prospect can be a long, tedious process. These meetings aren’t just difficult to schedule, they are also very time-consuming to prepare for—not to mention expensive. Yet the face-to-face meeting is our time to connect with potential buyers on a deeper level and wow them with our carefully planned presentation.
Continue Reading...Client Customized Content: How to Make Your Sales Meetings Dynamic
When it comes to prepping for a sales presentation, it’s not easy to predict exactly how the conversation will flow. Prospects often throw new information your way in the middle of a meeting, forcing you to completely change direction. Sometimes the information you need is not readily available, leaving you to appear unprepared as you
Continue Reading...Increasing Sales Productivity with Mediafly – Part 2: How SalesKit Can Help Us Maximize Selling Time
Recently, we discussed the importance of creating a productive sales environment. In this blog, we’ll dive into some ways we can drive our day-to-day selling efficiencies. Finding the time to bring in a steady flow of new deals sometimes seems impossible. We are bogged down with activities like preparing for meetings and following up with
Continue Reading...Mobile Innovation: How Mature Are You?
Mobility has completely transformed our daily interactions. We now operate in a world that expects to get exactly what they want in immediate context and moments of need. Forrester refers to this way of thinking as “the mobile mind shift.” With this shift comes opportunity for the enterprise. An opportunity to leverage mobile innovation to
Continue Reading...Improving Sales Productivity with Mediafly
One of the biggest challenges salespeople face is how to drive more revenue while managing day-to-day administrative tasks. Between cold-calling, prepping for your next meeting and pulling together a presentation, it’s not always easy to remain laser-focused on closing your next deal. The fact of the matter is, when you’re bogged down with administrative work,
Continue Reading...