Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
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7 Reasons Not to Value Sell with Spreadsheets
Value selling is a sales technique used by sellers to convey the value or economic impact their product or service brings in the context of the buyer’s business. Read on for 7 Reasons Not to Value Sell with Spreadsheets from subject matter expert and Mediafly’s Chief Evangelist, Tom Pisello. Today’s digitally-savvy, economic-focused buyers require a
Continue Reading...5 Reasons You Need Interactive Sales Content
As sales reps become less and less reliant upon PowerPoint decks and stilted sales presentations, advanced sales organizations are turning their eyes to the next stage in sales enablement: Interactive sales content. What interactive content doesn’t do is eliminate the sales rep—in fact, it takes the sales rep and makes them a key player in
Continue Reading...Reps Can Stay Relevant With Dynamic Sales Presentations
Salespeople beware! The face of modern sales is changing dramatically, and the current stereotypes and caricatures of sales people as we know them are going the way of the dodo. In the business-to-business world, buyers are increasingly favoring self-service; as more and more brick and mortar stores struggle to remain relevant with consumers in the
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