How can you help buyers navigate the complex B2B purchase journey? Providing the right content, tools and intelligence is required, to help facilitate the decision making committee of your prospect to reach consensus, and better communicate and quantify business value outcomes to drive faster purchase decisions.
In this interview of Tom Pisello by Chicke Fitzgerald of the Game Changer Network, showcased on C-Suite Network, Tom discusses the specific roadmap and hacks you can use to achieve better success despite the even more complex post-crisis challenges.
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