Sales, Content and Value Enablement Take Center Stage in these Predictions from the ROI Guy: Tom Pisello
As we move into 2022, go-to-market teams will face customers that are heavily motivated and engaged in making investments to transform while at the same time being more risk-averse and frugal.
What does this mean for your team? Here are my top three predictions, so you are ready to make 2022 your best year yet:
#1 – More interactions with buyers means a stepped-up content game
#2 – Increased collaboration and co-creation with buyers
#3 – The need for business value throughout the customer lifecycle
Checkout why these predictions are important to you and what you can do about it to be ready and capture go-to-market opportunities in 2022.
Click here to checkout Tom’s and all the 2022 predictions from some incredible pundits, analysts and thought leaders> https://gtmmag.com/the-big-question/go-to-market-trends-for-2022/
#salesenablement #contentenablement #valueenablement #revenueintelligence
Comments are closed.