Intel wanted to help buyers see for themselves how bridging the IT/OT divide with Intel® technologies reduces costs and the complexity of your industrial IoT deployments. The goal, provide a quick and easy way to help customers maximize the value of IT and OT convergence with Intel.
Intel worked with Mediafly to create the Workload Convergence Value Estimator, a self service ROI calculator used to educate buyers and fuel Marketing campaigns.
Using the tool, from Intel.com a buyer in less than ten minutes can obtain a convergence value assessment.
Intel leverages the tool for outreach and lead-generation campaigns, user education and BDR / seller interactions.
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