The Solution
Recognizing an opportunity to gain market share, ShoreTel launched a customizable Online TCO tool powered by Mediafly. Available in both public and private versions, the tool analyzes the lifetime TCO of various UC solutions and compares ShoreTel head to head with legacy phone systems and competing vendors.
The Mediafly-powered tool also shows customers the cost of doing nothing, helping ShoreTel to engage buyers earlier in the sales process. Its economic messaging is further supported by a Lowest TCO Guarantee Program where ShoreTel will lower its price to beat the competition if the tool or independent third-party data prove another vendor costs less. After five years, only one customer has inquired about the guarantee.