PepsiCo leveraged Mediafly to transition from traditional, paper-based sales to digital selling resulting in:
In 2012, PepsiCo struggled with how to efficiently manage and distribute content to its 7,000+ sales reps. At the time, the company was sending new and updated sales content via email. Once reps received the information, they’d print it off and compile it into binders to use in the field. PepsiCo needed to find a digital solution that would:
• Streamline content management.
• Put accurate and relevant information in front of customers.
• Ensure their sellers could lead more engaging, value-added sales conversations.
Mediafly’s sales enablement platform empowers salespeople with:
Beautiful, mobile sales apps for delivering presentations anytime, anywhere
True content management - easy navigation and always up-to-date
Analytics and feedback, enabling the creation of data-driven content
Mediafly has allowed us to be 100% digital. It’s given our reps the mobility they need to be more agile and efficient, and ultimately improved the customer experience.”
Tom Stubbs, Sr. Director of Commercial Capability and Communications, Pepsi Beverages at PepsiCo
PepsiCo saw impressive results using Mediafly’s sales enablement platform:
More engaging buyer experiences
More relevant content utilized to drive results
Increased sales efficiency
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