Reduced time spent searching for content to send to customers
Improved ability to cross-sell into existing accounts
Huntsman wanted to replace their printed and scattered digital sales collateral with a single digital content repository.
Huntsman deployed Mediafly Engagement360 to create an accessible, easily navigable, single source of truth for up-to-date content across all product lines.
The new Mediafly sales application has allowed Huntsman to increase rep productivity and eliminate print costs.
Mediafly empowers revenue teams to capture and keep buyer attention with:
Powerful tools to create, manage, and share presentations, animated social media and explainer videos, simulated software demos, and other self-guided documents
On-demand video walkthroughs of sales proposals, value analysis reports, and more
Personalized microsites for individual meetings or buyers
AI-powered content recommendations
With Mediafly, I can see what content my prospects are viewing, for how long, and whether they’ve shared it in real-time. That allows me to follow up with relevant and personalized information when I know my buyer is most engaged. I can already attribute that to closed new business.
Gabriel De La Torriente, Sales Leader T&I, Distribution & Wind, Huntsman Advanced Materials