Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreContent Management Elevated by the Growth of the Third Platform
This new technology transformation we are currently experiencing is what some are calling the third tier of the IT platform. The first tier is the mainframe computer, the second is the personal computer, and the third—the next phase of IT—is the cloud, social networks, Big Data analytics, and mobility according to TechnologyFirst.org. You can think
Continue Reading...What is Mobile? It’s Not What You Think
In the enterprise computing world, the word “mobile” is commonly misunderstood. Many tend to think of mobile as synonymous with portable, but those two definitions are in fact vastly different. Portable specifically speaks to the ability to carry a device with you. An iPad and a laptop are both technically “portable” However, if you ask anyone
Continue Reading...6 Commonly Misunderstood Enterprise Mobility Terms
Technology moves fast. Mobility moves ten times faster. To help everyone keep up, we’d like to take a look at some commonly misunderstood enterprise mobility terms. We’ll define them not just by their textbook definition, but by their application in the real world. Mobile We know that customers are going through a mobile mind shift
Continue Reading...How Mobilizing SharePoint Can Be a Headache
SharePoint is a document management system that has been highly adopted by large enterprises that needed an easier way to stay “connected.” At the time, it was the best solution for a common problem of document sharing, while using your controlled and password-protected desktop in the office. But now, with the mobilization of the enterprise
Continue Reading...Don’t Be That Company. 5 Common Mistakes to Avoid When Going Mobile
Are we now living in an entirely “post-PC” world? Users today are leaving the laptop in its sleeve in favor of a smartphone or tablet. Whether it’s on the train home from the office, in business meetings, or at home on the couch between Mad Men episodes – tablets are becoming the hardware of choice.
Continue Reading...Check Your Deck: Correct Content to the Right Customer
Everyone makes mistakes. Perhaps you’ve locked your keys in your car. Maybe you forgot your cell phone at home the day you were expecting an important call from a contact. In a worst-case scenario, you might have even lost your wallet and were unable to treat a client to lunch. We’re only human and mistakes
Continue Reading...Mediafly Best Practice Series: “Tailor As You Talk” with Ariba/SAP
Over the next few months, in partnership with our customers, Mediafly will be profiling certain uses of Mediafly that represent best practices in certain areas of mobile enablement. For this first installment, we are highlighting Ariba (an SAP company) and how they have used Mediafly to evolve the way their sales reps have conversations with
Continue Reading...5 Things That “The Office” Can Teach Us About Effective Enterprise Mobility
I, like many of you, was sad to see The Office end a hilarious run of cubicle-facilitated laughter. Luckily, thanks to Netflix, I can revisit the ramblings of Dwight and Michael whenever I choose (which is usually for about two hours before bed). After watching the show religiously, I’ve gleaned some tips from the show
Continue Reading...3 Great Mobile Productivity Apps
There’s a saying that goes, “A ship is only as good as its crew.” Which is true – you could have a fantastic Black Pearl-esque ship, but without a stellar crew to man the deck, it’s useless. The same can be said for your mobile device(s). With enterprise mobility strategies and BYOD friendly IT policies,
Continue Reading...Has BYOD Killed IT?
Quick answer: no. No, it hasn’t. But it is definitely is causing a shift in the main focus of the IT department. Before BYOD, the IT department was able to handle the choice and distribution of technology for an office. Everything was standardized, allowing for employee transitions and more importantly data security to be more
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