Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
Read moreThe Evolution of Mobile: How Apple Gave the Finger to Traditional Software
Mediafly has often been branded as a “mobility” company. We, too, often use that term to describe ourselves. However, the more I think about it, the more I realize that mobility is not really the revolution that sparked our success and the innovation we have brought to industry-leading companies. It was actually…the finger! And no,
Continue Reading...Content Management Elevated by the Growth of the Third Platform
This new technology transformation we are currently experiencing is what some are calling the third tier of the IT platform. The first tier is the mainframe computer, the second is the personal computer, and the third—the next phase of IT—is the cloud, social networks, Big Data analytics, and mobility according to TechnologyFirst.org. You can think
Continue Reading...Trends Transforming Enterprise IT
The IT departments of many companies can arguably be considered the face of technology. They’re the ones who are most familiar with the various gadgets and systems that are constantly being released and updated, both inside and outside of the enterprise. That being said, it’s no surprise that the function of IT is undergoing rapid
Continue Reading...Is Anti-Piracy Legislation Cooling Down? Movie Industry Takes A New Approach
As we approach the 86th Academy Awards, predictions for who will win, who got snubbed, and what antics to expect from second-time host Ellen DeGeneres are all topics on viewers’ minds. From the perspective of major film studios and regulators like the MPAA though, a different concern still hangs in the air that begs reflection:
Continue Reading...Anatomy of a Movie Leak: Cams, Rips, Screeners, and Beyond
“I gave it out to six people. If I can’t trust them to that degree, then I have no desire to make it.” These are the heated words of renowned director Quentin Tarantino shortly after his Hateful Eight script leaked online last month. The director announced plans to shelve the ensemble Western until further notice
Continue Reading...Is Your Sales Enablement Technology “Sales Friendly?”
As I was navigating the vast array of mobile sales enablement technology solutions available in the current market, I was a little shocked…ok, a lot shocked. The landscape wasn’t exactly what I was expecting. There are a multitude of options that support each step of the sales process but very few that are sales friendly.
Continue Reading...Best In Class Mobile Transformation Strategy: Adapt or Get Left Behind
In Andrew Borg’s study “Enterprise-Grade Mobile Apps: Powering Organizational Transformation”, the Aberdeen Research Director explains that apps are no longer a “nice to have.” Apps are an integral part of the B2B landscape and redeem impressive tangible benefits simultaneously. Let’s explore the creation of a best in class mobile transformation strategy so you can navigate
Continue Reading...Mediafly’s Predictions for 2013
At Mediafly, we have a unique perspective on media consumption. Between our private- and public-facing clients, we have seen a variety of mixed media consumption patterns through the years. Now that enterprise mobility has reached a feverish pace, we’ve helped clients with BYOD, CYOD / corporate-purchased smart devices, combinations therein, and teams who have fully
Continue Reading...Tools of the Modern Salesperson
We attended a sales conference for one of our SalesKit customers, a global investment bank and securities firm. We listened and observed how SalesKit has transformed their salespeople into Modern Salespeople, making them leaner and more efficient in the quest to address their customers’ needs. The typical salesperson travels with a lot of baggage. She may
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